Moose Knuckles Appoints Ludovico Bruno as Global Creative Director and Raif Adelberg as Design Director, Marking a New Chapter in Creative Leadership

Montréal, November 12, 2025 — Canadian luxury brand Moose Knuckles proudly announces the appointment of Ludovico Bruno as Global Creative Director and Raif Adelberg as Design Director. These appointments signal a new era for the brand—one where creativity, innovation, and craftsmanship come together under one shared vision.

Under the leadership of CEO Ellen Kinney, Moose Knuckles continues its transformation from a seasonal outerwear label into a global luxury lifestyle brand rooted in craftsmanship and modern culture.


“Ludovico brings a unique mix of technical precision and creative instinct with a refined luxury mindset,” says Ellen Kinney. “His perspective aligns perfectly with our Canadian roots and global outlook. Raif complements this with his deep understanding of product design and cultural storytelling. Together, they represent a powerful creative force shaping Moose Knuckles’ next chapter.”

As Global Creative Director, Bruno will oversee the brand’s overall creative direction—from collections and campaigns to storytelling. Having collaborated with Moose Knuckles since 2024, he has played a key role in refining the brand’s design language and balancing luxury with functionality.


“This moment is about evolution, not change,” says Bruno. “We design for individuals with a strong sense of self—clothing that’s authentic, functional, and full of attitude.”

Raif Adelberg, the new Design Director, brings over two decades of experience bridging craftsmanship and contemporary luxury. The influential designer and founder of wings+horns, Maison François Marie, and HER_MAN is known for his honest, instinctive approach to design.


“Fashion isn’t about trends—it’s an expression of character,” says Adelberg. “At Moose Knuckles, our goal is to create pieces that embody Canadian spirit—authentic, confident, and built to last.”

Together, Bruno and Adelberg lead Moose Knuckles into a new era of modern Canadian luxury.

Ellen Kinney - Ludovico Bruno - Raif Adelberg


About Moose Knuckles

Founded in Montréal in 2009, Moose Knuckles is a leading luxury brand known for combining meticulous craftsmanship and innovative design with an urban attitude. The brand’s high-end outerwear and ready-to-wear collections merge performance and style seamlessly.

With global offices, showrooms, and a leadership team anchored in Montréal, Moose Knuckles continues to push the boundaries of functional luxury while staying true to its Canadian heritage.


Karen Van Gucht

PR & Marketing Officer, Fashion PR

 

 

 

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