MOOSE KNUCKLES INTRODUCES THE FW26 BUNNY COLLECTION
MOOSE KNUCKLES FW2627
For FW2627, Moose Knuckles returns to one of its most recognizable signatures: the Bunny. Designed for the transitional season, the collection combines lightweight protection, soft textures and technical functionality. Reversible and convertible constructions offer different ways to wear each piece, adapting to changing weather, environments and everyday routines.
The campaign explores the idea of cultural transmission through the city. Inspired by the game of telephone, it follows a whisper that starts between two people and spreads across the city. With each vignette, the group grows.
Reversible. Convertible. Built to be worn every way there is. The Bunny has always been an everyday workhorse. This campaign makes that transmission visible. The message spreads the way fashion always does: person to person, ear to ear.
This is Moose Knuckles owning the block. Not through a campaign that shouts, but through one that whispers.
For FW2627, the Bunny is updated through new proportions, layered constructions and refreshed finishes, while keeping the comfort, practicality and versatility that have always defined the family.
The colour palette balances core neutrals with grounded seasonal tones. Black, Navy and Alabaster anchor the collection, complemented by Cement, Ashen and Combat across key styles.
Soft, technical and built for movement, the FW26 Bunny assortment is made for the everyday and everything in between.
ABOUT MOOSE KNUCKLES
Founded in Montréal in 2009, Moose Knuckles is a disruptive leader in luxury outerwear known for fusing meticulous craftsmanship and innovative design with an urban attitude. With global offices and showrooms and a leadership team anchored in Montréal, the brand continues to push the boundaries of performance-rooted apparel while staying true to its Canadian heritage.
Karen Van Gucht
